Welcome to Pathe Consulting Group

Together, let's propel your business in Africa.

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About us

With Pathe Consulting Group, gain access to global expertise and an international network to turn your ambitions in Africa into concrete successes.

Choose a strategic partner for success in Africa

With Pathe Consulting Group, you have access to exclusive support that combines local expertise, an international network and tailor-made strategies to maximise your impact in Africa. Our collaborative approach and our commitment to the success of each project make us much more than a consultant: we are a true ally in your sustainable and prosperous development.

Your trusted partner for a lasting impact in Africa

At Pathe Consulting Group (PCG), we firmly believe in Africa's ability to offer unique opportunities to ambitious businesses. Based in Dakar, we combine local expertise and global vision to help our clients seize and maximise every opportunity. Our team can help you expand internationally, create impactful events, and market growth in Africa. By working with PCG, you gain access to personalised support and a strategic network to drive your success.

Assane Diop - A visionary dedicated to your success

With more than ten years' experience in international consulting, Assane Diop is a leader who is passionate about helping businesses grow in Africa. Founder of the Dakar International E-Business Conference, which brought together over 3,000 participants from 7 countries, he has proven his ability to generate a lasting impact in African markets. Assane uses his expertise and network to help businesses succeed, whether you're a start-up or an established organisation.

Our services

Strategic, tailor-made solutions to boost your performance

International Expansion - Conquering new African markets

In collaboration with our team, position your business on a solid footing in Africa thanks to an in-depth understanding of local markets and cultural adaptation strategies.

Targeted Market Analysis : Access local insights for a successful implementation while minimising risks

Expansion Strategy : Benefit from customised entry plans, including partnership development and regulatory compliance

Authentic Cultural Approach : Adapt your methods to the specificities of African culture to maximise the impact of your actions.

B2B Impact Events - Connect and Celebrate Innovation

Create powerful B2B events that strengthen your brand, connect leaders and create opportunities. PCG organises unforgettable events to help you stand out from the crowd.

Precise planning : From logistics to budgeting, every detail is taken care of to ensure perfect execution.

Fundraising and Sponsorship : Attract the right partners and sponsors to increase the reach and impact of your event.

Quality programming : Enrich your events with top-notch speakers.

Targeted Promotion Strategy : Attract the right audience with powerful, multi-channel communication.

Studies & Analytical Reports - Informed Decisions for Lasting Impact

Access detailed analysis and visual reports designed to support your strategic decision-making in Africa.

Cutting-edge research and analysis : Comprenez les tendances et les comportements locaux pour des choix éclairés.

Strategic and Visual Reports : Concrete recommendations, accompanied by powerful visualisations, to support your decisions.

Sharing Results : Organise workshops to present and share the results with your teams and partners to ensure a shared commitment.

Marketing & Communication Strategy

Accelerate Your Growth with AI

Innovation Consulting

Facilitation & Support